Sarah is the Director of Audience Development and Social Media for Yahoo, working cross-brand to harness the full power and influence of Yahoo’s vast social and editorial ecosystem. Previous to Yahoo, Sarah oversaw Verizon’s organic social media efforts and spent most of her career at MTV/ViacomCBS building MTV’s brand social media team and leading the strategic development and creative execution of fan engagement, digital marketing, and content distribution campaigns for MTV’s 75M fans.