Preeti Desai is the Director of Social Media & Storytelling at National Audubon Society, where she leads the effort to help birds and the places they need by telling Audubon's story across a contemporary social media ecosystem. This includes setting the social media vision and strategy for the nonprofit's conservation, advocacy, and engagement efforts, as well as acting as a resource for Audubon’s nationwide network of chapters, centers, and regional offices. Prior to joining Audubon, Preeti managed social media for Greenpeace USA, and also has extensive experience in social media research. She is currently a Board Member at Large for Wild Bird Research Group, a local NJ-based nonprofit that is dedicated to conducting science, building knowledge, and fostering appreciation for the conservation of wild birds. When she's not working (and sometimes even when she is), Preeti enjoys photography, reading, and traveling.