Madison Li is Senior Marketing Manager at AT&T, the world’s largest telecommunications company.

At AT&T, she is advocating to bridge the digital divide. Madison is responsible for the overall Southern California consumer-facing outreach, where she leads region-wide strategic public relations and marketing efforts, including the multicultural, corporate social responsibility (CSR) and community engagement efforts for the Cricket Wireless brand.

Previously, Madison was on the Marketing Strategy team at NBCUniversal, where she worked on global marketing campaigns focused on amplifying the Universal Studios Hollywood brand domestically and internationally. She was focused on the international marketing strategy pre-COVID, re-launched the iconic Mandarin VIP Tours for the Hollywood theme park, and worked on the theme park’s Asian influencer strategy.

Prior to that, Madison worked in strategic partnerships and business development efforts at ServiceTitan - Home and Commercial Software for the Trades.

Madison was nominated for the Adweek Executive Mentor program and the ADCOLOR FUTURES program.

Additionally, she has been recognized by the California Legislature Assembly and the Consulate General of Mexico for her advocacy work. She also serves as a Mentor for the Group Effort Initiative (GEI) and the UCLA Anderson Riordan Programs Alumni Association.

Madison received her undergraduate degree at Emory University in Atlanta, GA, with a double major in Economics and Chinese Language and Literature. Madison also holds a Graduate Certificate from the Stanford University Graduate School of Business. She is currently obtaining her graduate degree at the UCLA School of Law.