Linda Knight is the chief creative officer and president of Observatory, one of Fast Company’s Most Innovative Companies of 2020, 2021, and 2022. Recognized as one of Business Insider’s “30 Most Creative Women in Advertising” and 2022's “Adweek 50" list, Linda was one of the first international hires made by W+K and spent almost a decade working in the Portland and Amsterdam offices, predominantly on Nike. She has succeeded in what has long been male-dominated categories, completing the “sports trifecta” – creating campaigns for the Super Bowl, the Olympics, and the World Cup. In addition, Linda has won major creative and effectiveness awards, connecting brands and entertainment to make culturally relevant, impactful work that drives business results.