Judy Berei is the Excedrin Global Business Leader GSK Consumer Healthcare. In her current role, Judy leads global strategy for the Excedrin brand. She has developed and implemented several successful campaigns, most recently the Cannes Lions and Effie award winning “Migraine Experience” program.
Judy’s expertise includes transformational leadership to drive organizational change, strategy development, innovation pipeline development and omni channel marketing across US and global markets. She is a past honoree for Advertising Women of New York’s Changing the Game Awards (2015). Prior to GSK, Judy held positions at John & Johnson/Pfizer Consumer Healthcare. She received her MBA from Yale School of Management. She currently lives in New Jersey with her husband and children.