Joshua Jaffe

General Manager, Media, Ingenio

About

Josh Jaffe currently serves as the General Manager of Media for Ingenio, a collection of
online destinations where women find spiritual guidance on love, relationships, and life. Jaffe joined Ingenio in 2016, and his role consists of managing content, overseeing content development, business development, operations, technology, and product strategies for Ingenio’s four rapidly growing digital media brands. The brands under his management include Horoscope.com, Astrology.com, Horoscopo.com and AstroCenter.com.

A 20-year veteran in the media and technology industry, Jaffe has cultivated a wide-ranging expertise in digital and e-commerce. He specializes in programmatic revenue, search-driven distribution, email marketing, online video, premium content and subscriptions. Jaffe previously served as Vice President of Business Development at VigLink, an outbound-traffic monetization service for publishers, forums, and bloggers, specializing in in-text advertising and marketing. He also served as Vice President of Media and Partnerships at SAY Media, a technology and advertising firm based in San Francisco, CA.

Prior to his career in digital, Jaffe was a longtime journalist and foreign correspondent in Hong Kong and London. His unexpected shift to all things tech and digital was predicated by the need to help a former employer navigate the precarious shift from traditional media to a digital platform.

Jaffe holds a B.S.F.S from Georgetown University, and an M.B.A. from UC Berkeley (Haas). The Bay Area resident and native is passionate about the philosophy of stoicism, and enjoys spending time with his wife and two children, tennis, ping pong, karaoke, world travel, reading, movies, television and a great cocktail.

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