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Jeff Tan

SVP, Mobile, Dentsu Aegis Network


Jeff Tan is Senior Vice President, Mobile, Dentsu Aegis Network USA. He is responsible for the development of Dentsu Aegis Network’s mobility capability, leading a diverse team of mobile specialists across the entire US network.

A digital native, he has consulted with global brands in the USA, UK, Australia and Germany. Jeff has worked on advertising campaigns for clients including AB inBev, Subway, Disney, Coca-Cola, Calvin Klein, Fox, Nissan, and created the world’s first face-detection dynamic OOH campaign for General Motors in Los Angeles.

He successfully launched iProspect, Dentsu Aegis Network in Melbourne Australia, building a digital-performance agency from scratch to a market leading position in 3 years. Jeff completed an M.B.A. at Australian Graduate School of Management. His current goal is to run a marathon in all 7 continents.

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