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Elizabeth Pigg

Chief Marketing Officer, That's it.


I'm currently the VP of Marketing at That's it. where I am leading all aspects of digital, social, influencer, media and PR efforts.

A Chicago native, I've been immersed in marketing for the past 18 years coast to coast. The majority of my career was spent leading the digital media team at Edelman where I was responsible for building strong senior client relationships, managing integrated teams and executing full scale digital programs. My expertise spans across many marketing disciplines, including influencer marketing, paid social, sponsored/native content and video distribution. I'm passionate about infusing high quality creative with an authentic communication strategy across paid, owned and earned channels for both large scale clients as well as innovative startups.

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