Crystal is a Senior Consultant of Social Media Strategy and Insights with over 11 years of agency experience providing social media and digital marketing services to countless brands and talent. As a celebrated Cynopsis Rising Star Honoree and Shorty Award Winner, Crystal has led and overseen the development of research, strategy, and measurement for award-winning campaigns and clients including Disney, Mary Kay, American Girl, Timberland, and more. Crystal excels at finding thoughtful ways for brands to connect with consumers across digital and social ecosystems. From brand partnerships to creative or paid media needs, she is skilled at telling data-driven stories that help drive her client’s digital marketing needs, adapting in real-time to evolving consumer and cultural shifts.