As the leader of Critical Mass in Europe and Asia, Clare is passionate about Customer Experience Design. Always looking for new ways to help our clients achieve their business objectives by creating digital experiences that are not only memorable, but also connect across the whole marketing ecosystem. As an energetic and passionate business leader, Clare has many years' experience leading teams and clients to deliver creative solutions that achieve business results. Key client experience both globally and locally include: Diageo, BNY Mellon, O2, Coca-Cola, Sony, Adobe, Spotify, AT&T and Johnson & Johnson. Clare holds an MA (Hons) in English Language and Linguistics and have many interests including being a founding partner of Wild Carbon Fund and a mentor to number of amazing women.