Photo of Bing Chen

Bing Chen

CEO & Founder


Bing Chen is an impact founder, investor, and new world builder. He is the Executive Chairman of AU Holdings which incubates and invests in multicultural creators, companies, and communities; Chief Executive Officer of Gold House which invests in and champions the fastest-growing multicultural communities; General Partner of AUM Group which produces multicultural stories; and was previously a principal architect of YouTube’s multi-billion dollar global creator ecosystem.

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