Taylor brings over nine years of experience to the art of brand building on social media. A leader in social innovation, his solid track record of identifying behavioural trends on social and applying those learnings to maximize brand affinity has led to impressive campaign results.

In his role as Managing Director, Social Media, Taylor leads the social media team and oversees paid social and community management for a variety of clients. With expertise across all major verticals, he has managed the social strategy for top Canadian brands, including Bell, WestJet, Moosehead Breweries, Interac, BMW, and MINI.

Taylor actively participates in thought leadership, speaking about social trends, platform diversification, and media responsibility, with contributions to The Globe & Mail, Ad Club, Media in Canada, and The Message.

His exceptional work speaks for itself; Taylor is the proud recipient of a Cannes Lions, Best in Show at the SABRE North America Awards, and other prominent wins at the Strategy Awards, Shorty Awards, AToMiCs, and Shopper Innovation Awards. He is also Facebook Blueprint Certified and holds an IAB Interactive Master Certificate.