Sam Reichman (she/her/hers) is a Creative Director at Snowday, developing creative for live-action and animated brand and product storytelling. Previously, she worked in creative, production, and editorial roles at WSJ Custom Content, Curbed, Slate, Mashable, and CNN. When she’s not at work, she can be found teaching for SVA’s Masters in Branding program.

She swears by Pilot G2 pens in combination with wire-bound Rhodia notebooks (with the dot grid). She lives in Brooklyn, but gets her coffee from Richmond and her accent from Baltimore.