Photo of Emeka Obia

Emeka Obia

Head, Strategy & Planning


Emeka is an award-winning integrated strategist with extensive experience working solving complex business problems and developing purpose-driven campaigns, platforms and experiences that place brands in culture - from established category leaders to bold challengers to innovative upstarts. Just like yin-yang, Emeka believes the role of a strategist lies in the interchange of two components - analysis and creativity.

He brings together the worlds of brand strategy and storytelling, digital and content planning; and human-centered experience design.

In 2019, he was named Africa’s number one Trendspotter by Trendwatching, a leading global consumer trends and innovation company."

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