Celie O'Neil-Hart is the global creative director of content and writing at Pinterest. In her career from journalism to advertising to comms to marketing, the thread throughout has been clear written communication, bent on behavior change. Celie and her team at Pinterest are on a mission to tell a singular, differentiated story about the most inspiring platform in the world. Her most recent projects include Pinterest Predicts and Pinterest Presents. Celie lives in San Francisco and spends as much time as she can in the California wild—bikepacking, backpacking, offroading and more. She was born in the Virginia Blue Ridge, raised in the Rockies, and she'll always be most at home in the mountains.