Tim Shey

Head of Scripted, YouTube Originals

About

As Head of Scripted, YouTube Originals, Timothy Shey is working to develop and support original programming from the next generation of great storytellers and entertainers on the platform.

Previously, Tim was director of the YouTube Next Lab and YouTube Spaces, a team focused on understanding the medium of YouTube and helping creators worldwide innovate, collaborate, and develop successful channels on the platform. Some of the projects Tim has helped lead since joining Google and YouTube include the buildout of YouTube Spaces in Los Angeles, London, Tokyo, and soon New York; the Creator Playbook; YouTube’s strategy to support original programming from thousands of professional creators around the world; the first-ever YouTube Music Awards in November 2013 (with Spike Jonze); and the launch of YouTube Nation with Dreamworks Animation in 2014.

Prior to YouTube, Tim was co-founder and president of Next New Networks, and led the company’s creative and platform strategy from its founding until its acquisition by YouTube in March 2011. Next New Networks pioneered the practice of audience development and the multi-channel network (MCN) business model, assembling at the time the most diverse and successful portfolio of original programming on the Internet, including hit channels Barely Political, VSauce, ThreadBanger, Indy Mogul, Channel Frederator and Fast Lane Daily and a network of over 100 independent creators such as The Gregory Brothers, and racking up over 2 billion video views and thirteen Webby Awards, more than any online media company at the time. They also built long term, industry-leading partnerships with companies such as AOL, YouTube, and MSN and blue-chip advertisers including Warner Bros, American Express, Verizon, and Unilever. Tim’s favorite review was probably this one.

Tim and his work have been featured in places like The New York Times, Entertainment Weekly, The New Yorker, USA Today, WIRED, TechCrunch, and AdWeek’s “The Young Influentials.” Tim’s seventeen years as a designer and producer have included projects in television, mobile, and the web: in 1996, Tim co-founded Proteus, a pioneering interactive agency, which was responsible for the first-ever nationwide interactive TV broadcast using mobile phones during FOX’s Super Bowl XXXVI, and produced mobile phone-based interactive TV experiences for NBC’s 2004 Olympics and four seasons of NFL, NASCAR, and MLB on FOX Sports. His work as Proteus’ creative director also included major interactive campaigns for AT&T, Sony, Sprint, Newsweek, ExxonMobil, The Washington Post, Gibson, and Motorola, and network-wide mobile content offerings for HBO, ABC, Discovery, and FOX.

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