Pete Borum

CEO and Co-Founder, Reelio


Pete is the Co-Founder and CEO of Reelio, a startup that provides a data-driven technology platform that matches brands with influencers. Prior to co-founding Reelio, Pete was the Director of Communications at Revstone, where he led the brand consolidation of 18 portfolio companies in 4 countries. Before that, Pete founded Aspirént, a strategic consulting firm whose projects included, among others, a massive direct marketing campaign for Michael Bloomberg’s successful 2009 mayoral campaign. Originally from a small farm town in Kentucky, Pete has a BA from Stanford University, and an MBA from the Wharton School of Business.

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