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Mary Gura

SVP, Director of Public Relations/Social, Cramer Krasselt

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About

Before she retires in Napa to make wine, Mary brings her passion for perfecting processes and bringing ideas to life to C-K’s public relations and social media programs.

She joined C-K from Edelman in Chicago where she was a Senior Vice President working across clients in categories such as automotive, pet care, consumer packaged goods and travel. She’s known for skillful team leadership and account management as well as expertise in content marketing, social business strategy, influencer engagement and social analytics.

Before Edelman, Mary was at Weber Shandwick where she worked at General Motors to activate the earned and social media efforts for GM’s centennial celebration and production launch of the Chevy Volt. She also launched the first-ever employee blog, earning kudos from then CEO Rick Wagoner. Mary also worked on the first-ever social media campaign for Nestlé Nesquik that leveraged YouTube influencers during her time at Marcus Thomas, a national integrated marketing communications agency located in Cleveland.

Mary is an accredited member of the Public Relations Society of America (PRSA) and is a multiple recipient of the prestigious PRSA Silver and Bronze Anvil awards. She is also the past president of PRSA Chicago, past board member of the International Association of Business Communicators. Mary volunteers with the American Heart Association and is a member of the PR Kent State University Advisory Board.

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